cozux
Open to product design roles

Thanaporn Kajitpetch

Product Designer / UX · UI

I turn complex problems into intuitive digital experiences. Combining user research, UX/UI design, and front-end development, I bring ideas to life—from understanding user needs and mapping journeys to prototyping, usability testing, and building polished, functional interfaces. With a foundation in graphic design and code, I bridge the gap between thoughtful design and real-world implementation.

cozux / canvas / selected-work

Drag to orbit · Click a frame to open it

The canvas runs on Three.js. Switch between the 3D orbit and the flat 2D artboards, or ask the agent to walk you through a project.

6case studies, 2019–2020
M.A.Web Design & New Media, Academy of Art University
GoldSpring Show 2020 award
TH · ENThai and English
Selected work

Case studies

Process

Four steps, run on every project

The steps stay the same. How long each one takes depends on the project goals, user needs, how complex the problem is, and the time we have.

  1. 1research()

    Research

    Interview users to find the pain points, and observe where they actually struggle.

    interviewsobservationpersonasaffinity diagram
  2. 2ideate()

    Ideation

    Create several tasks and potential solutions, then follow them through a user journey.

    storyboardsuser journeysketches
  3. 3design()

    Design

    Design low, mid and high-fidelity wireframes, with a real grid, type scale and palette.

    wireframesUI kitlogogrid
  4. 4test()

    Test

    Run A/B and usability tests on the prototype, then fix the details users point out.

    A/B testusabilityiteration

test() feeds the next research(). Safelder went through two high-fidelity rounds on back-to-back days. Yes I Know 180 went through three prototypes before a tester remembered 90% of the information.

For complex UX problems, research is a must.
I couldn’t have designed a product users love without the help of the people who will actually use it.
Resume

Experience and education

Thanaporn Kajitpetch

Product / UX Designer

Languages: Thai · English

Creative and detail-oriented UX/UI designer with a strong foundation in graphic design and front-end development. I deliver user-centered designs across web and mobile through thorough user research, prototyping and usability testing, and I care about experiences that are both good-looking and easy to use.

Experience
  1. UX Designer · Young & Hungry Agency

    San Francisco, CA · Jan 2020 – Present

    Work with the marketing team on brand assets, including posters, user interfaces and websites. Run UX research to guide design decisions and improve user engagement.

  2. Freelance Graphic Designer · Thai restaurants

    United States · 2018 – Present

    Design menus, event materials and graphics for Thai restaurants across the U.S.

  3. Web Designer · A Secret Love Affair

    Seattle, WA · 2018 – Present

    Designed and launched a custom website for a private event.

  4. Web Designer · Naya Dessert Cafe

    San Francisco, CA · 2019

    Designed brand assets, the website UI and printed materials such as posters and menus.

  5. Graphic Designer · CCA Ltd.

    Seattle, WA · 2017

    Created platform menus, brand assets and marketing posters.

  6. Volunteer Photographer · Full Life Care

    Seattle, WA · 2016

    Shot and edited photos for nonprofit community programs.

Education

M.A. Web Design and New Media, 2020

Academy of Art University, San Francisco

B.F.A. Digital Media, Interactive Media

Sripatum University, Bangkok, Thailand

Award

Gold Award, Spring Show 2020

Academy of Art University

Skills

UX

User research, personas, storyboarding, wireframing, prototyping, usability testing

Design

Visual design, interaction design, illustration, motion graphics, photography

Programming

HTML, CSS, JavaScript, PHP

Tools

Figma, Adobe Creative Suite, Adobe XD, Sketch, InVision, Principle, Sublime Text

Thanaporn Kajitpetch outdoors at golden hour, surrounded by tall green plants
About

Designer and developer in one

I’m a multidisciplinary Product Designer with a background in interactive media in Bangkok and web design and new media in San Francisco. I bring together UX research, product thinking, UI design, and front-end development to turn user needs into intuitive, functional digital products.

I enjoy solving real-world problems through design, from understanding user challenges to shaping product experiences and bringing ideas to life with code. My goal is to create products that are not only easy to use, but also meaningful and accessible to the people who rely on them.

Brand & printMenus, posters and brand assets for Thai restaurants across the U.S.
WebSites for Naya Dessert Cafe and A Secret Love Affair
PhotographyVolunteer photographer for Full Life Care, Seattle

Let’s talk about your product.

I’m looking for product design roles where research, interface and code meet. Email is the fastest way to reach me.

fc.coton@gmail.com Write an email